Striking a Nerve Book

SKU: ED-SN

42 $42.00

Special pricing for healthcare professionals — sign in to view.

Icon Get expert advice

Get Expert Advice

For healthcare professionals only
1-800-561-0310
Contact us>

Description

Like the title suggests, this collection of patient observations will either get your blood boiling, or make you more resourceful when attempting to motivate today's patients! Mr. Esteb cuts to the quick and performs some necessary surgery on the chiropractic sacred cows. Thick skin, a box of tissues or anesthesia is recommended while reading this one!

  • Seven patient education fallacies (page 7)
  • Three reasons that patients don't refer (page 37)
  • The case against open adjusting rooms (page 49)
  • What free care does to chiropractors (page 67)
  • Why patient education doesn't work (page 93)
  • Nine things every patient should know (page 125)
  • Why technique doesn't matter (page 147)
  • Five reasons not to take assignment (page 211)

Striking a Nerve
Continuing Observations of a Chiropractic Advocate
Foreword by Linnea Person, DC
Introduction by Scott Walker, DC
Originally published 1997
240 Pages

Healthcare Professional Pricing

As professionals in the medical field, you are entitled to special pricing on our product selection. Simply log in to your account or register to view your special pricing.